WLS Radio and Sears Roebuck

What is the connection between the famed Chicago radio station – WLS – and Sears Roebuck? In 1924, WLS began life as a promotional tool for Sears. In fact, WLS stands for “World’s Largest Store.” On April 9, 1924, Sears own radio station...

The Berwyn: Monotony Relieved!

The Sears Berwyn (named for a city in Northern Illinois) was one of their most popular houses, and it’s a cutie-pie of a house, too! The double-arched front porch makes it easy to identify. * * * * * * * * * * To learn more about Sears Homes, click here. To read...