by Sears Homes | Dec 5, 2012 | Uncategorized |
The Neo-Tudors (also called Tudor Revivals) have always had a special place in my heart. They’re cute, practical and distinctive. The Sears Willard was one of their most popular designs, and because of its many distinctive features, it’s easy to spot....
by Sears Homes | Dec 1, 2012 | Uncategorized |
Before 1918, Sears Homes were given numbers, not names. From a marketing perspective, it was brilliant to assign names to these models. After all, would you rather tell Mum and Dad that you’re buying “Sears Modern Home #2089” or that you’ve...
by Sears Homes | Jul 5, 2011 | Uncategorized |
One of the most interesting stories I ever heard came from a man who grew up next door to a Sears Corona in Gillespie, Illinois (about 70 miles northeast of St. Louis). It was 2003, and I’d just finished a talk on Sears Homes in Bloomington, Illinois. A nice...
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